Miffy / Nijntje

To work for a Dutch design icon like Miffy is a great recognition for us a company.

Miffy might not be famous all over the world. However, in the Netherlands almost every child grows up with Miffy books, video's and toys. It's one of the nations most reliable and recognisable brands. Miffy is also one of the finest examples of Dutch design.

Miffy's first b2b marketplace

In order to give retailers all over the world the possibility to purchase Miffy merchandise and books, we developed their globally operational b2b marketplace.

The marketplace is an online product platform which brings together the licensor (Miffy), licensees, agents and worldwide retailers. On this platform we digitised and streamlined their orderflow. Mercis can facilitate smaller orders and make orders from underdeveloped territories feasible.

 

 

Deliverables

The platform has been developed by using a combination of Laravel (back-end) and Vue JS (front-end). The platform is only accessible for approved accounts. At the moment we are still continuously working on the platform to improve the orderflow, user experience and conversion.

  • - Concept development
    - Designs
    - Technical realisation
    - Maintenance & constant optimisation